Who We Are

We’re the ones who get up at the crack of dawn, despite knowing full well that our beds are much warmer than the inside of the thermos in our pack. We’re the ones who wade through creeks with ice on the edges, our breath visible in the cold air, just to feel that pull on the line. We’re the ones who cling to a tree for hours, knees aching, mind wandering, praying to whatever higher power will listen that a deer will wander into view. We’re the hunters, the anglers, the adventurers, the ones who aren’t afraid to get our hands dirty, our feet wet, and our pride bruised.

We’re the ones who wake up to rainstorms, bugs that could carry off small animals, and terrain that could break a person in half—and still make it out with a story to tell. The kind of stories that involve triumph, but more often than not, involve failure. The kind of stories where we don’t always catch the fish, shoot the buck, or make it back without a few scratches, bruises, and possibly a mild existential crisis. But damn it, we live.

We’re more than just hobbyists. We’re a community of folks who see something deeper in the woods, the rivers, and the mountains. We see a challenge—not just for the body, but for the soul. We are the ones who’ve spent years learning the lay of the land, studying maps, tracking the seasons, and respecting the creatures that roam this earth. We chase the moments that make us feel alive. It's not just a pastime for us—it's a way of life. The wild calls to us, and we answer, time and time again.

Yeah, it’s hard. It’s frustrating. It’s often stupid. But that’s what makes it worth doing. Because when you’re out there, when you’ve been sweating, freezing, fighting the elements, and trudging through terrain that feels like it’s trying to kill you, that’s where you find just who you really are.

You’re not just somebody with a bow, a rifle, or a fishing rod. You’re a part of something that’s older than civilization, older than technology, older than all the comforts we’ve come to rely on. You’re part of a tradition that connects you to the past in ways that no Instagram post or Netflix binge ever could. You’re part of a movement that’s bigger than yourself—one that values hard work, resilience, and a deep respect for the land.

We do it because we’re not afraid to be uncomfortable. We’re not afraid to test our limits. We know that comfort doesn’t lead to growth, and sometimes, the hardest trips are the ones that leave you the most satisfied. We’re the ones who find joy in the struggle, in the setbacks, in the damn near impossible tasks that leave us wondering if we'll actually make it out of this alive. And when we’re done with a trip, when we’re sore, tired, and covered in mud, we know that we’ve earned every inch of it.

We’re hunters, anglers, adventurers, wanderers, and conservationists because we know this: if we’re not out there protecting the wild, living in it, learning from it, then who the hell will? And when we finally sit down after a long day, in the back of the truck or around a fire, feeling tired, beat down, but somehow accomplished, we don’t need any fancy titles or awards. We have something far better: the knowledge that we’ve lived this life the hard way, we've gone places and seen things that most people will only ever see in their TV screens. 

So yeah, we’ll keep going back into the woods, the mountains, and the rivers. Because, deep down, we know this: Our time in this world is too short to spend it on a couch. It’s too short to live in a world that doesn’t understand what it means to truly be alive. And we wouldn’t trade this way of life for anything.

We are the Outlanders.